My “A” Race

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T-minus 33 and counting

 

REMEMBER WHY YOU STARTED

The reason we started Bia wasn’t to sell a watch. It was because we saw the amazing effects endurance sports had on the lives of ordinary women like us. The… Continue reading…

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Curious.

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T-minus 34 and Counting

We spent Thursday and Friday sowing seeds with bloggers and the press that should explode over the next two weeks. We’ve also fielded scores of questions from potential backers. The majority of them have been… Continue reading…

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Deep Breaths

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T -35 and counting.

Highlights

We got our first press coverage yesterday. The guys at GizMag got it spot on. It was a great first article, and even though they don’t have an enormous audience we generate

Continue reading…

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Now we’re cooking!

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THIS was the Day 1 we were waiting for. Day 1 live on Kickstarter!

Actually it’s Day 38. 38 Days before the end of our project. Counting backwards makes most sense. One early backer captured it spot on:

All-or-nothing,Continue reading…

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The Best Worst Race Ever…

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My season is off to an “interesting” start.

I had an awesome Top 10/Personal Best at Desert Tri to kick off the season.

At Oceanside 70.3 I raced naked – and had a blast!

And this weekend… Continue reading…

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FREE Race Entry: SoCal Trail 13.1

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Combine Half-Marathon with Trails and All Women and I think we have a fun June morning coming up!

Add in Wine Country and we’ll combine it with a great afternoon of “re-fueling”

The SoCal Wine CountryContinue reading…

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Fear, Glory, Badgers, Beauty

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I seem to be drawn to women working through injury. (You know who you are – xmooch!)  I am lucky. My body is working. But being in the ugliest days of a start up is like being smackedContinue reading…

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Stars of the Week: GP Ms. Fits

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Ok, so clearly we have a soft spot for crazy girl running groups. We are loving the GP Ms. Fits this week because of their just do it attitude.

Group co-founder Ashley talks about the origins of the GP Ms.… Continue reading…

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DNF (Didn’t Necessarily Fail)

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The greater danger for most of us lies not in setting our aim too high and falling short; but in setting our aim too low, and achieving our mark. –Michelangelo

I have never had a… Continue reading…

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Star of the Week…broken & bloody?

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When we kicked off Star of the Week last week we NEVER expected such an amazing response not just in terms of numbers but in terms of the amazing inspiring firsts! There was no way we could not share them… Continue reading…

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