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When you backed us on this amazing journey it was always about more than just a GPS Watch. It was about matching a broader set of needs with the word “athlete”. It was about building a female-founded technology… Continue reading…
THIS just happened….
Wait, what just happened there?
Yes, that’s right! NOTHING. And that is awesome.
We subjected both the Watch and the Go Stick to 5ATMs of underwater pressure and the Go Stick didn’t leak. The Watch had… Continue reading…
This update is seriously overdue – because we have been in serious overdrive the past few weeks – working our butts off. Here is how the hardest-working team on the planet does “summer vacation”.
We’ve on-boarded some powerhouse new… Continue reading…
The “last mile” of the journey was ugly – it involved 3 hours of high speed driving, some frantic phone calls, and at one point I actually got down on my knees pleading and squeezing out some not-that-fake tears.
…it’s… Continue reading…
It’s Thursday evening. How did four days pass so quickly? There were times I said “Pinch Me!” and times I said “Shoot Me”. But either way, THIS is really happening!
I head home in a few hours (it’s my daughter’s… Continue reading…
I almost didn’t share these photos because they don’t do the real product justice. A better camera is the only way to capture how insanely gorgeous the color chips for the watch turned out!! We were ecstatic! I’ll make sure… Continue reading…
It’s official. Plane tickets are purchased. Visas secured. 10 days from now Roger and I – Cheryl – head to China for the first pre-production build. We’ll return home with field test units for our first group of testers!!
Our… Continue reading…
“It’s 11pm on Thursday night. Konstantin just walked into the office. Roger is on his third dose of Dayquil and 2nd box of tissue. I picked up a Spectrum Analyzer and a dozen of Tamales earlier in the evening. And… Continue reading…
We ended 2012 on a rush of hardware. We are starting 2013 deep into soft stuff:
- watch bands
- user interface
- a new BHAG (big hairy ass goal): a wrist for every Bia!
Battle of the Bands
When… Continue reading…